September 27, 2021

Key performance indicators, or KPIs, are measurable goals used to help organizations measure and track success. For marketers, it is a useful method of setting expectations and proving their work is causing a positive impact on the companies they work for. In today’s changing marketing environment, digital disruption has made it crucial for businesses to

We may not know how powerful kids can be as consumers. But they really are one key player in the market. If your brand’s target audience is kids, you might want to make sure that you appeal to them effectively.   According to a report, in 2018 alone, the world spent 4.2 billion U.S. dollars